A Great Cause

I realized today that I don’t check out any blogs that don’t deal directly with music, TV, movies, comedy, books, sports, etc. so pardon me if I’m late for the dance.  I wanted to use this platform quickly to spread the word on an outstanding event happening here in Philly.  I do alot of blogging and rapping and promoting, but on the day-to-day I work for a behavioral health non-profit.  It’s pretty inspiring.  Normally I keep the two worlds separate, but I wanted to reach out to as many people as possible.  Here’s the full rundown…

To my fellow runners/walkers/mental health advocates:

I am writing you today to tell you about an upcoming event that I am participating in that is both very important and very exciting to me. It is NAMIWalks for the Mind of America, NAMI’s signature walkathon event that is being held in Philadelphia, PA at Memorial Hall, 4300 N. Concourse Dr (@Parkside Av) on May 31, 2008.

I’ve worked in the mental health field for the past 2 years and wanted to give back to the population of people we serve everyday. It’s impossible to work in the non-profit behavioral health field and not want to contribute. The people who work here give so much of their time and energy, so it’s only right I do the same.

I would like to ask you to come and walk with me or to donate to support my participation in this great event. Visit my personal walker page to sign up:


It features a link to my team’s page where you can see who else is walking with me. There is also a link so you can donate directly to me online. Donating online is fast and secure, and I’ll get immediate notification via e-mail of your donation.

NAMI, the National Alliance on Mental Illness, is the largest education, support and advocacy organization that serves the needs of all those whose lives are touched by these illnesses. This includes persons with mental illness, their families, friends, employers, the law enforcement community and policy makers. The NAMI organization is composed of approximately 1100 local affiliates, 50 state offices and a national office.

The goals of the NAMIWalks program are: to fight the stigma that surrounds mental illness, to build awareness of the fact that the mental health system in this country needs to be improved, and to raise funds for NAMI so that they can continue their mission.

NAMI is a 501(c)3 charity and any donation you make to support my participation in this event is tax deductible. NAMI has been rated by Worth magazine as among the top 100 charities “most likely to save the world” and has been given an “A” rating by The American Institute of Philanthropy for efficient and effective use of charitable dollars.

Thank you in advance for your support!


Steve “Zilla Rocca” Zales


1 Comment

  1. Steve what you’re doing here is awesome. I have family that has been in the mental health field for YEARS and because of that and what it has taught me has always made stuff like this important to me. It’s great that you are reaching out to all your networks to get people involved in some way. This really is a great cause and I hope you get the turnout it deserves.

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